Mario M. Veljovic, General Manager of VAD Technologies, highlights that the company has adopted the “AI First” strategy and is all geared up to showcase cutting-edge solutions at this year’s LEAP event, which is going to start next week in Riyadh.
How would you define your company, and what sets you apart from your competition?
With over a decade of experience, VAD Technologies has been dedicated to revolutionising the technology landscape in the Middle East. Our unwavering commitment lies in bringing cutting-edge and transformative solutions to local markets. Each technology we introduce is meticulously designed to minimise clients’ total cost of ownership while maximising returns on investment. Notably, some of the vendors we’ve partnered with are rapidly emerging as market and technology leaders in the region.
What specific products or services is your company showcasing at the LEAP event, and what makes them innovative or unique?
VAD Technologies adheres to an “AI First” strategy, ensuring that all our products and solutions introduced to the market are thoroughly crafted to empower our partners in offering AI-ready infrastructure and solutions to their esteemed customers. During LEAP, our partners will have the opportunity to showcase these cutting-edge solutions to their clients, fostering innovation and growth.
Can you share any recent success stories or milestones achieved by your company in Saudi Arabia?
We take immense pride in our role, having actively participated in constructing and bolstering the largest data centre projects across the Kingdom. The Saudi market’s enthusiastic response to our cutting-edge technologies and solutions has paved the way for strategic partnerships with top-tier systems integrators, cloud service providers, managed service providers, and resellers in Saudi Arabia.
What opportunities do you see for collaboration or partnerships with other companies in Saudi Arabia’s business ecosystem?
Collaboration lies at the heart of our business model as a technology distributor. We are dedicated to forging partnerships within Saudi Arabia’s dynamic channel ecosystem. Our commitment to collaboration is one of the key drivers behind our participation in LEAP once again this year.
How does your company stay abreast of emerging trends and technologies in your industry, and how do you integrate them into your offerings?
VAD Technologies is a forward-thinking technology distributor and actively monitors industry trends. Our approach involves continuous learning through conferences, podcasts, and in-depth research. Collaborating with partners keeps us informed about emerging technologies. Our ultimate goal is to provide cutting-edge solutions to clients, empowering them with the latest innovations.
What are some of the key challenges your company faces in the Saudi Arabian market, and how do you address them?
One of the key challenges in the Saudi Arabian market is the remarkable exponential growth we are currently experiencing—a positive challenge to have. Our unwavering focus remains on maintaining our high standards of customer service while staying ahead of the competition. Consequently, we are actively seeking talented individuals to bolster our growing team in the Kingdom.
What are your company’s future plans or goals for expansion and growth in Saudi Arabia and beyond?
VAD Technologies, a Saudi-owned business and an AlJammaz Technologies company embarked on a mission to expand the group’s technology footprint beyond the Kingdom. Our unwavering focus on innovative and disruptive technologies has not only fueled growth across the Middle East but also within the Kingdom of Saudi Arabia itself, the largest single market for technology in the region. We take immense pride in our journey of scouting new technologies, embracing novel business models, and ultimately bolstering the group’s core business in our home market.
